You probably hear the terms “corporate culture”, “employee culture” or “work culture” being thrown around a lot. But what do they actually mean?
While company culture has always been an important factor in running a successful organization, it has only become a popular topic of discussion pretty recently (around the last 20 years).
Company culture is a primary tool used by leaders who want to up their game when it comes to maintaining their organization’s viability and effectiveness.
Your company culture is what conveys your goals through the values and beliefs and drives activity within your organization through shared assumptions, behaviors and group norms.
Company culture shows itself through how a company’s people interact with each other, what values they uphold, and through the decisions they make on their own. It includes a variety of components, such as the company mission, leadership style, ethics, expectations and goals.
As a leader, you might find it easier to whip up a business strategy than plan out your company culture. This is because culture is an elusive thing, and much of how it is created is done so through unspoken behaviors, mindsets and social patterns.
Company culture can be directly cultivated, or it can simply be the result of a collection of decisions made over time within the company. A strong company culture reinforces employee understanding of their expected outcomes and behaviors which allows them to act accordingly.
For a more in-depth explanation of company/workplace culture check out:
Did you know that companies who have strong organizational cultures will have 72 percent higher employee engagement ratings than those with weaker cultures? How about the fact that 49 percent of employees admit that company culture influences their employee experience more than the physical space they work in or even the technology they use?
Reports show that company culture can help make a difference in decreasing turnover rates within your organization. Almost 40 percent of employees will want to leave their current place of employment if they feel as if they don’t fit in, or if they think there is a negative company culture. There is a strong link between workplace culture and employee retention.
The benefits of having a strong company culture are quite clear.
Your workplace culture will contribute to the identity of your company as a whole. For instance, if your corporate culture tends to set and meet goals, then your individual employees are also more likely to follow suit. Maintaining a set corporate culture is a good way to steer the direction of your employees, without a clear culture it’s more difficult to do this. A strong workplace culture will help to create a sense of meaning at the workplace
Corporate culture also contributes directly to your brand identity. If you have fun and positive work culture then your clients will see your brand as fun as well. Depending on who your target audience is, this could help you increase both customer sales and loyalty.
At 1Huddle, we offer cloud-based employee gamification software that can easily adapt to any employee training or gamification strategy you want to implement at your workplace. You can customize your content for a seamless experience and all of your employees will be able to access their training anywhere, anytime and at the push of a button. You can use our game platform to measure their performance and make key decisions on where you should take your gamification strategy next.
Do you want to learn more about how 1Huddle can help you level up your own workforce? Leave your information in the Talk To Us Page and schedule a call.
Sam Caucci, Founder & CEO at 1Huddle
Check out our plan that outlines a position that we at 1Huddle fight for everyday; for every worker.